{"id":116,"date":"2020-01-28T00:00:00","date_gmt":"2020-01-27T23:00:00","guid":{"rendered":"https:\/\/dm.visionslabs.io\/2020\/01\/28\/marketingove-konference-a-akce-v-roce-2020\/"},"modified":"2021-08-25T11:57:31","modified_gmt":"2021-08-25T09:57:31","slug":"marketingove-konference-a-akce-v-roce-2020","status":"publish","type":"post","link":"https:\/\/digitalni-marketer.cz\/marketingove-konference-a-akce-v-roce-2020\/","title":{"rendered":"Marketingov\u00e9 konference a akce v roce 2020"},"content":{"rendered":"\n

V dne\u0161n\u00edm \u010dl\u00e1nku se pod\u00edv\u00e1me na p\u0159ehled marketingov\u00fdch (digital marketing<\/em>) konferenc\u00ed a akc\u00ed, kter\u00e9 stoj\u00ed za to nav\u0161t\u00edvit v roce 2020<\/strong>. Mo\u017en\u00e1 jste \u010detli n\u00e1\u0161 minul\u00fd \u010dl\u00e1nek, kter\u00fd jsme napsali na na\u0161em IT webu VisionsLabs<\/a> – Konference a akce v roce 2019<\/a>. Tentokr\u00e1t jsme se to rozhodli p\u011bkn\u011b rozhodit na Marketingov\u00e9<\/strong> a IT<\/strong> (v\u00fdvoj\u00e1\u0159sk\u00e9<\/em>) akce, kter\u00fdch se bu\u010f sami z\u00fa\u010dastn\u00edme, nebo m\u016f\u017eeme s klidn\u00fdm sv\u011bdom\u00edm doporu\u010dit. Tak\u017ee na tomto webu si rozebereme marketingov\u00e9 <\/strong>akce. <\/p>\n\n\n\n

Konference Reshoper<\/strong> 2020<\/h2>\n\n\n\n
\"ReShoper
ReShoper 2020<\/figcaption><\/figure><\/div>\n\n\n\n

Konference RESHOPER je ur\u010dena pro z\u00e1jemce \u010di pracovn\u00edky v oblasti e-commerce<\/strong> neboli e-shop\u016f<\/strong>. Obecn\u011b se d\u00e1 \u0159\u00edci, \u017ee se zde budou prob\u00edrat t\u00e9mata ohledn\u011b online prodeje – digit\u00e1ln\u00ed marketing, instagram, seo<\/strong> \u010di e-shopov\u00e9 \u0159e\u0161en\u00ed<\/strong>. Na detailn\u00ed program se m\u016f\u017eete pod\u00edvat na str\u00e1nk\u00e1ch https:\/\/www.reshoper.cz\/cs\/konference\/<\/a> . D\u016fle\u017eit\u00e9 je je\u0161t\u011b zm\u00ednit, \u017ee akce ReShoper<\/strong> nen\u00ed pouze konference, kter\u00e1 je placen\u00e1, ale taky veletrh, kter\u00fd je zdarma a budou zde m\u00edt st\u00e1nky r\u016fzn\u00e9 spole\u010dnosti, kter\u00e9 maj\u00ed n\u011bco spole\u010dn\u00e9ho s e-commerce<\/strong>.<\/p>\n\n\n\n

Na t\u00e9to akci jsme byli minul\u00fd rok, tak\u017ee si m\u016f\u017eete p\u0159e\u010d\u00edst n\u00e1\u0161 report z t\u00e9to akce – Report z konference ReShoper 2019<\/a>. Budeme se sna\u017eit i letos V\u00e1m p\u0159in\u00e9st zaj\u00edmav\u00fd report z t\u00e9to akce.<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

30.1. 2020<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

PVA EXPO PRAHA<\/a><\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

Konference – 3 980,9 K\u010d s DPH
Veletrh – zdarma<\/p>\n<\/div>\n<\/div>\n\n\n\n

WordCamp<\/strong> 2020<\/h2>\n\n\n\n
\"WordCamp
WordCamp Prague 2020<\/figcaption><\/figure><\/div>\n\n\n\n

Konference WordCamp<\/a><\/strong> je na\u0161e velmi obl\u00edben\u00e1, proto\u017ee se jedn\u00e1 o „sm\u011bs“ p\u0159edn\u00e1\u0161ek a informac\u00ed jak ze sv\u011bta WordPress,<\/strong> tak i z marketingu <\/strong>\u010di dal\u0161\u00edch oblast\u00ed. U\u017e to bude na\u0161e n\u011bkolik\u00e1t\u00e1 \u00fa\u010dast na t\u00e9to konferenci a to jak v Praze<\/strong>, tak i v Brn\u011b<\/strong>. Minul\u00fd rok jsme byli bohu\u017eel pouze v Praze – n\u00e1\u0161 \u010dl\u00e1nek o pra\u017esk\u00e9m WordCampu – Poznatky z WordCamp Praha 2019<\/a>. Praha a Brno<\/strong> se v\u017edy p\u011bkn\u011b st\u0159\u00eddaj\u00ed – Praha je v prvn\u00ed polovin\u011b roku a Brno je v druh\u00e9 polovin\u011b.<\/p>\n\n\n\n

Op\u011bt se m\u016f\u017eeme t\u011b\u0161it na takov\u00e1 jm\u00e9na jako je Martin Mich\u00e1lek<\/a> (AMP<\/em>), Petr Mi\u0161\u00e1k<\/a> (Sv\u011btAndroida<\/em>) a dal\u0161\u00ed.<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

29.2. 2019<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

V\u0160E v Praze<\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

Konference – 603,79 K\u010d<\/strong> v\u010d DPH
<\/p>\n<\/div>\n<\/div>\n\n\n\n

Konference Marketing festival <\/strong>2020 Praha<\/h2>\n\n\n\n
\"\"
MarketingFestival 2020<\/figcaption><\/figure><\/div>\n\n\n\n

Marketing festival<\/strong> je jedna z nejv\u011bt\u0161\u00edch akc\u00ed po\u0159\u00e1dan\u00fdch u n\u00e1s. Jej\u00ed dosah je mezin\u00e1rodn\u00ed a tomu i odpov\u00edd\u00e1 forma p\u0159edn\u00e1\u0161ek, kter\u00e9 jsou vedeny na velk\u00e9m jevi\u0161ti v anglick\u00e9m jazyce. Konkr\u00e9tn\u00ed program naleznete na webov\u00fdch str\u00e1nk\u00e1ch https:\/\/www.marketingfestival.cz\/cs\/<\/a>. Minul\u00fd rok, mus\u00edme \u0159\u00edci, jsme byli celkem zklam\u00e1ni z obsahu konference, kter\u00e1 byla velmi nez\u00e1\u017eivn\u00e1 a moc p\u0159idan\u00e9 hodnoty jsme nevid\u011bli viz n\u00e1\u0161 \u010dl\u00e1nek – Jak\u00fd byl Marketing Festival 2019 v Praze?<\/a>.<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

24.4. 20202<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

Kongresov\u00e9 centrum Praha<\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

6 990 K\u010d bez DPH
<\/p>\n<\/div>\n<\/div>\n\n\n\n

Czech On-line Expo<\/strong> 2020<\/h2>\n\n\n\n

Na Czech On-line Expo<\/strong> jsme byli minul\u00fd rok poprv\u00e9 a byl to docela zaj\u00edmav\u00fd z\u00e1\u017eitek, ale taky velk\u00e1 „masovka“ z hlediska po\u010dtu \u00fa\u010dastn\u00edk\u016f akce. Program je rozd\u011blen do n\u011bkolika „pod“ summit\u016f v\u017edy zam\u011b\u0159en\u00fdch na jednotliv\u00e9 odv\u011btv\u00ed jako nap\u0159. SEO \u010di Logistika. Soub\u011b\u017en\u011b tak pob\u011b\u017e\u00ed paraleln\u011b p\u0159edn\u00e1\u0161ky na 15 m\u00edstech. A z\u00e1kladn\u00ed cena je zat\u00edm st\u00e1le velmi „p\u0159ita\u017eliv\u00e1“. V\u00edce o programu na webu https:\/\/www.czechonlineexpo.cz\/<\/a>. A jak\u00fd byl n\u00e1\u0161 „prvn\u00ed“ COE ? – to si m\u016f\u017eete p\u0159e\u010d\u00edst zde<\/a>.<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

2. a 3.4. 2020<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

V\u00fdstavi\u0161t\u011b Praha Hole\u0161ovice <\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

Z\u00e1kladn\u00ed: 249 K\u010d
<\/p>\n<\/div>\n<\/div>\n\n\n\n

SEOrestart<\/strong> 2020<\/h2>\n\n\n\n

Op\u011bt akce na, kter\u00e9 jsem byli minul\u00fd rok poprv\u00e9 a mus\u00edme \u0159\u00edci, \u017ee SEOrestart<\/strong> potvrdil svoji pov\u011bst. A to, \u017ee se jedn\u00e1 o velmi kvalitn\u00ed a p\u0159\u00ednosnou SEO akci. Program se sice zve\u0159ejn\u00ed a\u017e v prob\u011bhu roku, ale term\u00edn je zn\u00e1m\u00fd ji\u017e nyn\u00ed. Tak\u017ee m\u016f\u017eeme jenom doporu\u010dit sledovat webov\u00e9 str\u00e1nky – https:\/\/www.seorestart.cz\/<\/a>. N\u00e1\u0161 report z akce z minul\u00e9ho roku je zde<\/a>.<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

11. 6. 2020<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

Divadlo pod Palmovkou<\/a>, Praha
<\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

3 300 K\u010d bez DPH
<\/p>\n<\/div>\n<\/div>\n\n\n\n

PPCrestart<\/strong> 2020<\/h2>\n\n\n\n

Tato konference<\/a> je druh\u00e1 z \u0159ady „restart“. Zat\u00edm se jedn\u00e1 o jedinou „\u010distou“ akci kolem PPC<\/strong>. PPC se v\u011bt\u0161inou moc na jin\u00fdch konferenc\u00edch neprob\u00edr\u00e1, proto\u017ee je to v\u011bt\u0161inou „su\u0161\u0161\u00ed\/datov\u00e9“ t\u00e9ma a pro v\u011bt\u0161inu \u00fa\u010dastn\u00edk\u016f asi nen\u00ed dosti „sexy“. Konferenc\u00ed z \u0159ady „restart“ je v\u00edce – m\u016f\u017eete se pod\u00edvat zde https:\/\/konference.medio.cz\/<\/a> nebo na jednotliv\u00fdch webech – Brand Restart<\/a><\/strong>, Data Restart<\/a><\/strong>, E-mail Restart<\/a><\/strong> a Social Restart<\/a><\/strong>.
<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

1. 10. 2020<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

Divadlo pod Palmovkou<\/a>, Praha

<\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

3 300 K\u010d bez DPH<\/p>\n<\/div>\n<\/div>\n\n\n\n

BrightonSEO<\/strong><\/h2>\n\n\n\n

BrightonSEO<\/strong> je britsk\u00e1 konference o SEO, kter\u00e1 se kon\u00e1 ve m\u011bst\u011b Brighton<\/strong> (kousek od Lond\u00fdna<\/em>) dvakr\u00e1t do roka (jaro a podzim). Jedn\u00e1 se o obrovskou marketingovou akci, na kterou lze zakoupit vstupenku nebo zkusit \u0161t\u011bst\u00ed v „loterii“. A pr\u00e1v\u011b v „loterii“ jsme m\u011bli loni \u0161t\u011bst\u00ed a tak jsme se vydali do Anglie na na\u0161\u00ed prvn\u00ed zahrani\u010dn\u00ed konferenci – Brighton SEO podzim 2019<\/a>. Z\u00e1\u017eitek to byl samoz\u0159ejm\u011b zaj\u00edmav\u00fd – nap\u0159\u00edklad dlouh\u00e9 fronty, na kter\u00e9 jsme si v \u010cR u\u017e celkem odvykli, nebo to, \u017ee se v\u016fbec ne\u010dekalo a\u017e se v\u011bt\u0161ina dostane dovnit\u0159, ale prost\u011b se za\u010dalo. Ur\u010dit\u011b pokud budete m\u00edt \u0161anci se tam pod\u00edvat a zaj\u00edm\u00e1 v\u00e1s SEO<\/strong>, tak je to zaj\u00edmav\u00e1 akce. Trochu „masovka“, ale aspo\u0148 \u010dlov\u011bk opust\u00ed ten „sv\u016fj“ \u010desk\u00fd rybn\u00ed\u010dek a vid\u00ed, jak se to d\u011bl\u00e1 jinde a co tam \u0159e\u0161\u00ed.<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

16. 04. 2020 + 1.10. 2020<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

Brighton

<\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

\u00a3<\/strong>215 bez DPH
<\/p>\n<\/div>\n<\/div>\n\n\n\n

Dal\u0161\u00ed akce – dopln\u011bn\u00ed<\/h2>\n\n\n\n

SEOloger na\u017eivo<\/strong><\/h2>\n\n\n\n

SEOloger<\/a> <\/strong>je komunita kolem SEO, kter\u00e1 se v\u011bt\u0161inou setk\u00e1v\u00e1 na m\u011bs\u00ed\u010dn\u00ed b\u00e1zi v Praze. Co\u017e pro n\u00e1s z Brna \u00fapln\u011b nen\u00ed ide\u00e1ln\u00ed pro to si na „ve\u010der“ zajet. Ale krom\u011b pravideln\u00fdch setk\u00e1n\u00ed po\u0159\u00e1d\u00e1 takov\u00e9 „soust\u0159edn\u00ed“ seo konzultant\u016f – SEOloger na\u017eivo. Na t\u00e9to akci jsme je\u0161t\u011b nebyli – tak\u017ee nem\u016f\u017eeme osobn\u011b poreferovat.<\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

1.5. – 3.5. 2020<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

Byst\u0159ice n. Pern\u0161tejnem<\/a>
Hotel Skalsk\u00fd dv\u016fr<\/a>

<\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

+- 3000 K\u010d <\/strong>bez DPH
<\/p>\n<\/div>\n<\/div>\n\n\n\n

Kafe & marketing<\/strong><\/h2>\n\n\n\n

Ka\u017ed\u00fd m\u011bs\u00edc po\u0159\u00e1daj\u00ed neform\u00e1ln\u00ed posezen\u00ed o marketingu nazvan\u00e9 Kafe a marketing<\/strong>, kde si v\u017edy pozvou zaj\u00edmav\u00e9ho hosta (\u010di hosty) z prost\u0159ed\u00ed marketingu, kte\u0159\u00ed maj\u00ed n\u00e1sledn\u011b p\u0159ibli\u017en\u011b hodinovou p\u0159edn\u00e1\u0161ku a pak n\u00e1sleduje diskuze.<\/p>\n\n\n\n

Jedn\u00e1 se o komorn\u00ed akci s  uvoln\u011bnou atmosf\u00e9rou za symbolick\u00fd poplatek 100 K\u010d. Host\u00e9 skute\u010dn\u011b nejsou v marketingu \u017e\u00e1dn\u00ed nov\u00e1\u010dci a maj\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016fm v\u017edy co zaj\u00edmav\u00e9ho \u0159\u00edct. Koneckonc\u016f, ve\u0161ker\u00e9 p\u0159edchoz\u00ed akce si m\u016f\u017eete prohl\u00e9dnout na jejich str\u00e1nce: https:\/\/kafeamarketing.cz\/<\/a><\/p>\n\n\n\n

\n
\n

Datum<\/h3>\n\n\n\n

27. 2. 2020 od 18:00<\/p>\n<\/div>\n\n\n\n

\n

M\u00edsto<\/h3>\n\n\n\n

Standard Cafe
\nKarol\u00edny Sv\u011btl\u00e9 23, Praha 1<\/p>\n\n\n\n


<\/p>\n<\/div>\n\n\n\n

\n

Vstupenky<\/h3>\n\n\n\n

100 K\u010d <\/strong>
<\/p>\n<\/div>\n<\/div>\n\n\n\n

Na z\u00e1v\u011br<\/h2>\n\n\n\n

Marketingov\u00fdch akc\u00ed je mnoho, ale \u010dasu nen\u00ed ji\u017e tolik, tak\u017ee ur\u010dit\u011b doporu\u010dujeme po\u0159\u00e1dn\u011b zv\u00e1\u017eit na jakou akci p\u016fjdete. Za n\u00e1s m\u016f\u017eeme doporu\u010dit v\u00fd\u0161e uveden\u00e9 akce, kter\u00e9 jsme si v\u011bt\u0161inou sami vyzkou\u0161eli. Letos pl\u00e1nujeme j\u00edt na Reshoper<\/strong>, WordCamp Praha<\/strong>, Czech Online Expo<\/strong>, WordCamp Brno<\/strong>. Pro tyto akce jsme pevn\u011b rozhodnut\u00ed a p\u0159id\u00e1me z t\u011bchto akc\u00ed i n\u011bjak\u00fd ten report, kde se budeme sna\u017eit shrnout hlavn\u00ed poznatky. A samoz\u0159ejm\u011b, jako v\u017edy, se v\u0161echny tyto akce projev\u00ed v na\u0161em \u0161kolen\u00ed Digit\u00e1ln\u00ed marketing dle ECDL<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

V dne\u0161n\u00edm \u010dl\u00e1nku se pod\u00edv\u00e1me na p\u0159ehled marketingov\u00fdch (digital marketing) konferenc\u00ed a akc\u00ed, kter\u00e9 stoj\u00ed za to nav\u0161t\u00edvit v roce 2020. Mo\u017en\u00e1 jste \u010detli n\u00e1\u0161 minul\u00fd \u010dl\u00e1nek, kter\u00fd jsme napsali na na\u0161em IT webu VisionsLabs – Konference a akce v roce 2019. Tentokr\u00e1t jsme se to rozhodli p\u011bkn\u011b rozhodit na Marketingov\u00e9 a IT (v\u00fdvoj\u00e1\u0159sk\u00e9) akce, kter\u00fdch se bu\u010f…<\/p>\n","protected":false},"author":1,"featured_media":132,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[49],"tags":[60,55,31,32,29,61,52,62,30,54],"class_list":["post-116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-konference","tag-brightonseo","tag-czech-online-expo","tag-digitalni-marketing","tag-digitalni-marketing-dle-ecdl","tag-marketing-festival","tag-ppc-restart","tag-reshoper","tag-seo-restart","tag-wordcamp-brno","tag-wordcamp-praha"],"yoast_head":"\nMarketingov\u00e9 konference a akce v roce 2020 » Digit\u00e1ln\u00ed market\u00e9r<\/title>\n<meta name=\"description\" content=\"P\u0159ipravili jsme pro V\u00e1s p\u0159ehled nejzajmav\u011bj\u0161\u00edch marketingov\u00fdch konferenc\u00ed a akc\u00ed v roce 2020. 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