{"id":4,"date":"2016-05-26T00:00:00","date_gmt":"2016-05-25T22:00:00","guid":{"rendered":"https:\/\/dm.visionslabs.io\/2016\/05\/26\/digitalni-marketing-novy-trend-v-marketingu\/"},"modified":"2021-08-25T13:32:12","modified_gmt":"2021-08-25T11:32:12","slug":"digitalni-marketing-novy-trend-v-marketingu","status":"publish","type":"post","link":"https:\/\/digitalni-marketer.cz\/digitalni-marketing-novy-trend-v-marketingu\/","title":{"rendered":"Digit\u00e1ln\u00ed marketing \u2013 nov\u00fd trend v&nbsp;marketingu"},"content":{"rendered":"<h2>Pro\u010d Digit\u00e1ln\u00ed marketing?<\/h2>\n<p><em>V\u011bt\u0161ina zm\u011bn a inovac\u00ed v&nbsp;marketingu se dnes realizuje prost\u0159ednictv\u00edm digit\u00e1ln\u00edch neboli online kan\u00e1l\u016f. Digit\u00e1ln\u00ed marketing je jedn\u00edm z&nbsp;n\u00e1stroj\u016f, jak dos\u00e1hnout efektivn\u00ed a \u00fa\u010dinn\u00e9 komunikace se z\u00e1kazn\u00edky. Kurz Digit\u00e1ln\u00edho marketingu je certifikovan\u00fdm kurzem, kter\u00fdm pro\u0161lo v&nbsp;70 zem\u00edch sv\u011bta v\u00edce jak 13&nbsp;000 absolvent\u016f.<\/em><\/p>\n<h2>Pro\u010d absolvovat kurz<strong> Digit\u00e1ln\u00ed marketing?<\/strong><\/h2>\n<ul>\n<li>Z\u00e1kazn\u00edci n\u00e1s v\u0161ech se p\u0159esouvaj\u00ed do sv\u011bta online a b\u00fdt v&nbsp;tomto sv\u011bt\u011b vid\u011bt je \u010dasov\u011b i finan\u010dn\u011b \u010dasov\u011b mnohem m\u00e9n\u011b n\u00e1ro\u010dn\u00e9, ne\u017e v\u00fdroba a distribuce ti\u0161t\u011bn\u00fdch materi\u00e1l\u016f.<\/li>\n<li>Na rozd\u00edl od offline marketingu je mo\u017en\u00e9 online marketing zac\u00edlit na konkr\u00e9tn\u00ed c\u00edlovou skupinu a snadno a p\u0159esn\u011b zm\u011b\u0159it jeho \u00fa\u010dinnost.<\/li>\n<li>Ka\u017edou kampa\u0148 je mo\u017en\u00e9 vyhodnocovat a t\u00edm optimalizovat jej\u00ed pr\u016fb\u011bh.<\/li>\n<li>D\u00edky online marketingu m\u016f\u017eete z\u00edskat podstatn\u011b v\u00edce nov\u00fdch z\u00e1kazn\u00edk\u016f a b\u00fdt s&nbsp;nimi a\u017e do momentu, kdy se rozhodnou pro n\u00e1kup a to u V\u00e1s.<\/li>\n<li>M\u016f\u017eete z\u00edskat mezin\u00e1rodn\u011b uzn\u00e1van\u00fd certifik\u00e1t \u2013 po slo\u017een\u00ed zkou\u0161ky v&nbsp;autorizovan\u00e9m testovac\u00edm st\u0159edisku Person VUE.<\/li>\n<\/ul>\n<h2>Co z\u00edsk\u00e1te <strong>absolvov\u00e1n\u00edm kurzu?<\/strong><\/h2>\n<table>\n<tbody>\n<tr>\n<td><strong>m\u016f\u017eete si sv\u016fj online marketing realizovat sami<\/strong><\/td>\n<td>&nbsp;&nbsp;&nbsp; nebo<\/td>\n<td><strong>budete kompetentn\u00edm partnerem pro externisty<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\n<ul>\n<li>nejl\u00e9pe zn\u00e1te sv\u016fj produkt a sv\u00e9 z\u00e1kazn\u00edky<\/li>\n<li>zrychl\u00edte a zefektivn\u00edte sv\u00e9 kampan\u011b<\/li>\n<li>sn\u00ed\u017e\u00edte si n\u00e1klady<\/li>\n<\/ul>\n<\/td>\n<td><\/td>\n<td>\n<ul>\n<li>orientujete se v&nbsp;pojmech, principech, m\u00e9di\u00edch, \u2026<\/li>\n<li>v\u00edte, co m\u00e1te externist\u016fm zadat a co po nich cht\u00edt<\/li>\n<li>neplat\u00edte \u201eda\u0148 za nev\u011bdomost\u201c<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Pro koho je kurz <strong>Digit\u00e1ln\u00ed marketing ur\u010den<\/strong>:<\/h2>\n<ul>\n<li><strong>Market\u00e9ry<\/strong> \u2013 zorientuj\u00ed se v&nbsp;nejvyu\u017e\u00edvan\u011bj\u0161\u00edch n\u00e1stroj\u00edch online marketingu, aby mohli \u0159\u00eddit sv\u00e9 specialisty a b\u00fdt rovnopr\u00e1vn\u011bj\u0161\u00edm partnerem extern\u00edm dodavatel\u016fm<\/li>\n<li><strong>Podnikatel\u00e9, majitel\u00e9 firem<\/strong> \u2013 ujasn\u00ed si, co jim online marketing m\u016f\u017ee p\u0159in\u00e9st a nau\u010d\u00ed je, jak zad\u00e1vat sv\u00e9 po\u017eadavky online specialist\u016fm.<\/li>\n<li><strong>Absolventi vysok\u00fdch \u0161kol<\/strong> \u2013 zv\u00fd\u0161\u00ed si kvalifikaci a sn\u00e1ze z\u00edskaj\u00ed zam\u011bstn\u00e1n\u00ed v&nbsp;marketingu, kde online marketing s&nbsp;p\u0159ehledem vede.<\/li>\n<\/ul>\n<h2>Kdy a kde m\u016f\u017eete kurz <strong>Digit\u00e1ln\u00ed marketing aktu\u00e1ln\u011b absolvovat<\/strong>?<\/h2>\n<p>Nejbli\u017e\u0161\u00ed term\u00edn je v&nbsp;<strong>Brn\u011b<\/strong> od <strong>31.&nbsp;5.<\/strong> do<strong> 28.&nbsp;6.&nbsp;2016<\/strong> \u2013 v\u017edy v&nbsp;\u00fater\u00fd od 8:00 do 14:15 hod.<\/p>\n<p>P\u0159ihl\u00e1sit se m\u016f\u017eete <a href=\"http:\/\/www.centrum-vzdelavani.cz\/rubriky\/aktualni-kurzy\/1040:digitalni-marketing\/\" target=\"_blank\" rel=\"noopener\">zde<\/a>.<\/p>\n<h2>Chcete m\u00edt kurz<strong> jen za 15% ceny<\/strong>?<\/h2>\n<p>Vyu\u017eijte dota\u010dn\u00edch projekt\u016f POVEZ-II \u2013 kontaktujte na\u0161e specialisty \u2013 <a href=\"http:\/\/povez-ii.cz\/kontakty\/\" target=\"_blank\" rel=\"noopener\">ZDE<\/a><\/p>\n<p><strong>Let\u00e1k s&nbsp;bli\u017e\u0161\u00edmi informacemi si m\u016f\u017eete st\u00e1hnout <a href=\"https:\/\/media.centrum-vzdelavani.cz\/source\/Verejne_letaky\/Let%C3%A1k%20CV%20-%20firemn%C3%AD%20%C5%A1kolen%C3%AD%20-%20Digit%C3%A1ln%C3%AD%20marketing%20-%20BM.pdf\" target=\"_blank\" rel=\"noopener\">ZDE<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pro\u010d Digit\u00e1ln\u00ed marketing? V\u011bt\u0161ina zm\u011bn a inovac\u00ed v&nbsp;marketingu se dnes realizuje prost\u0159ednictv\u00edm digit\u00e1ln\u00edch neboli online kan\u00e1l\u016f. Digit\u00e1ln\u00ed marketing je jedn\u00edm z&nbsp;n\u00e1stroj\u016f, jak dos\u00e1hnout efektivn\u00ed a \u00fa\u010dinn\u00e9 komunikace se z\u00e1kazn\u00edky. Kurz Digit\u00e1ln\u00edho marketingu je certifikovan\u00fdm kurzem, kter\u00fdm pro\u0161lo v&nbsp;70 zem\u00edch sv\u011bta v\u00edce jak 13&nbsp;000 absolvent\u016f. Pro\u010d absolvovat kurz Digit\u00e1ln\u00ed marketing? Z\u00e1kazn\u00edci n\u00e1s v\u0161ech se p\u0159esouvaj\u00ed do&#8230;<\/p>\n","protected":false},"author":1,"featured_media":213,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nezarazene"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Digit\u00e1ln\u00ed marketing \u2013 nov\u00fd trend v marketingu &#187; Digit\u00e1ln\u00ed market\u00e9r<\/title>\n<meta name=\"description\" content=\"Digit\u00e1ln\u00ed marketing je nov\u00fd trend v marketingu, kde se nau\u010d\u00edte jak pracovat s modern\u00edmi technologiemi tak, aby V\u00e1m pom\u00e1haly ve va\u0161em businessu.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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