{"id":93,"date":"2019-04-25T00:00:00","date_gmt":"2019-04-24T22:00:00","guid":{"rendered":"https:\/\/dm.visionslabs.io\/2019\/04\/25\/jake-byly-konference-reshoper-marketing-festival-a-czech-online-expo\/"},"modified":"2021-08-25T12:08:13","modified_gmt":"2021-08-25T10:08:13","slug":"jake-byly-konference-reshoper-marketing-festival-a-czech-online-expo","status":"publish","type":"post","link":"https:\/\/digitalni-marketer.cz\/jake-byly-konference-reshoper-marketing-festival-a-czech-online-expo\/","title":{"rendered":"Jak\u00e9 byly konference Reshoper, Marketing festival a Czech Online Expo?"},"content":{"rendered":"\n<p>Letos prob\u011bhlo ji\u017e n\u011bkolik konferenc\u00ed a i kdy\u017e jsme o t\u011bchto konferenc\u00edch informovali na na\u0161em IT webu &#8211; <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/visionslabs.io\" target=\"_blank\">VisionsLabs<\/a>, tak jsme se rozhodli d\u00e1t i na tento web souhrn prvn\u00edch leto\u0161n\u00edch konferenc\u00ed. Konkr\u00e9tn\u011b <strong>Reshoper<\/strong> 2019,<strong> WordCamp Praha<\/strong> 2019, <strong>Marketing Festival <\/strong>2019 a <strong>Czech Online Expo<\/strong>. Cel\u00fd p\u0159ehled konferenc\u00ed na tento rok najdete <a rel=\"noreferrer noopener\" aria-label=\"zde (opens in a new tab)\" href=\"https:\/\/visionslabs.io\/konference-a-akce-v-roce-2019\/\" target=\"_blank\">zde<\/a>. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Reshoper 2019<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><a href=\"https:\/\/www.reshoper.cz\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.reshoper.cz\/assets\/front\/img\/svg\/logo-top.svg\" alt=\"Konference Reshoper 2019\" width=\"100\" height=\"100\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Tato akce byla kombinac\u00ed <strong>konference<\/strong> a <strong>veletrhu<\/strong>, kdy konference byla placen\u00e1 pro men\u0161\u00ed \u010d\u00e1st \u00fa\u010dastn\u00edk\u016f akce (<em>cca 600<\/em>) a veletrh byl zdarma a z\u00fa\u010dastnilo se ho v\u00edce jak <em>3&nbsp;500&nbsp;lid\u00ed<\/em>. V&nbsp;porovn\u00e1n\u00ed s&nbsp;dal\u0161\u00ed podobnou akc\u00ed <strong>Czech Online Expo<\/strong> (<em>o kter\u00e9 si \u0159ekneme v\u00edce pozd\u011bji v&nbsp;\u010dl\u00e1nku<\/em>) zde bylo dob\u0159e vy\u0159e\u0161eno rozd\u011blen\u00ed konference a veletrhu, kdy jedn\u00e1 \u010d\u00e1st neru\u0161ila druhou. <\/p>\n\n\n\n<p>P\u0159edn\u00e1\u0161ky byly velice zaj\u00edmav\u00e9 a poznatky z&nbsp;t\u011bchto p\u0159edn\u00e1\u0161ek si m\u016f\u017eete p\u0159e\u010d\u00edst na na\u0161em IT webu. Cel\u00fd n\u00e1\u0161 report naleznete <a aria-label=\"zde (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/visionslabs.io\/report-z-konference-reshoper-2019\/\" target=\"_blank\">zde<\/a>. Kone\u010dn\u00e9 hodnocen\u00ed akce nem\u016f\u017ee b\u00fdt jin\u00e9 ne\u017eli <strong>pozitivn\u00ed <\/strong>a to velmi. <strong>Spousta u\u017eite\u010dn\u00fdch informac\u00ed a inspirativn\u00edch my\u0161lenek<\/strong>. Skv\u011ble organizovan\u00e1 akce s&nbsp;v\u00fdborn\u00fdm cateringem. Tak\u017ee zase za rok <strong>ReShoper!<\/strong><\/p>\n\n\n\n<p>Web konference: <a rel=\"noreferrer noopener\" aria-label=\"https:\/\/www.reshoper.cz\/ (opens in a new tab)\" href=\"https:\/\/www.reshoper.cz\/\" target=\"_blank\">https:\/\/www.reshoper.cz\/<\/a> <br>Hastag konference: <a rel=\"noreferrer noopener\" aria-label=\"#reshoper2019 (opens in a new tab)\" href=\"https:\/\/twitter.com\/hashtag\/reshoper2019?src=hash\" target=\"_blank\">#reshoper2019<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">WordCamp Praha 2019<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><a href=\"https:\/\/2019.prague.wordcamp.org\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/cropped-wc_logo.jpg\" alt=\"Konference WordCamp Praha 2019\" width=\"124\" height=\"124\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Na <strong>WordCampy<\/strong> (<em>konference kolem nejpopul\u00e1rn\u011bj\u0161\u00edho CMS <strong>WordPress<\/strong><\/em>) jezd\u00edme celkem pravideln\u011b, tak\u017ee jsme nemohli vynechat ani leto\u0161n\u00ed v&nbsp;Praze. Cel\u00fd report z&nbsp;t\u00e9to akce naleznete <a rel=\"noreferrer noopener\" aria-label=\"zde (opens in a new tab)\" href=\"https:\/\/visionslabs.io\/poznatky-z-wordcamp-praha-2019\/\" target=\"_blank\">zde<\/a>. Jinak mus\u00edme uznat, \u017ee leto\u0161n\u00ed akce byla &#8222;trochu&#8220; obsahov\u011b chud\u0161\u00ed ne\u017e p\u0159edch\u00e1zej\u00edc\u00ed akce, tak uvid\u00edme jak dopadne WordCamp na podzim v&nbsp;Brn\u011b.<\/p>\n\n\n\n<p>Web konference: <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/2019.prague.wordcamp.org\/\" target=\"_blank\">https:\/\/2019.prague.wordcamp.org\/<\/a><br>Hastag konference: <a rel=\"noreferrer noopener\" aria-label=\"#WordCampPraha (opens in a new tab)\" href=\"https:\/\/twitter.com\/hashtag\/WordCampPraha\" target=\"_blank\">#WordCampPraha<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Marketing Festival 2019<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><a href=\"https:\/\/www.marketingfestival.cz\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/1316695570.rsc.cdn77.org\/web\/2018\/assets\/front\/img\/svg\/logo.svg\" alt=\"Konference Marketing festival 2019\" width=\"163\" height=\"75\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Po tom co, bylo ozn\u00e1meno, \u017ee Marketing festival v&nbsp;roce 2018 nebude, ale bude a\u017e v&nbsp;roce 2019, tak bylo velk\u00e9 o\u010dek\u00e1v\u00e1n\u00ed, p\u0159ece jen se jedn\u00e1 o akci, kde p\u0159edn\u00e1\u0161\u00ed zahrani\u010dn\u00ed \u0159e\u010dn\u00edci a celkov\u011b je nastaven vysok\u00fd standard. <\/p>\n\n\n\n<p>Cel\u00e9 na\u0161e dojmy z&nbsp;t\u00e9to akce si m\u016f\u017eete p\u0159e\u010d\u00edst <a rel=\"noreferrer noopener\" aria-label=\"zde (opens in a new tab)\" href=\"https:\/\/visionslabs.io\/jaky-byl-marketing-festival-2019-v-praze\/\" target=\"_blank\">zde<\/a>. Nyn\u00ed m\u016f\u017eeme porovn\u00e1vat posledn\u00ed 3 marketing festivaly a mus\u00edme \u0159\u00edci, \u017ee nejp\u0159\u00ednosn\u011bj\u0161\u00edm byl asi ten v&nbsp;roce 2016. Byly zde i prezentov\u00e1ny n\u011bjak\u00e9 p\u0159\u00edpadov\u00e9 studie a \u010dlov\u011bk se m\u011bl \u010d\u00edm inspirovat. Na jednu stranu je pravda, \u017ee tato ud\u00e1lost nen\u00ed o n\u00e1vodech, ale i tak trochu n\u011bjak\u00e9ho \u201cprakti\u010dna\u201d by neu\u0161kodilo. Jinak se jedn\u00e1 o TOP akci konanou v&nbsp;\u010cesku a to jak po str\u00e1nce prostor\u016f, cateringu, tak i servisu kolem. Ale jak se vytv\u00e1\u0159elo o\u010dek\u00e1v\u00e1n\u00ed \u201cnejlep\u0161\u00ed\u201d marketing festival v&nbsp;historii, tak logicky byla o\u010dek\u00e1v\u00e1n\u00ed vysok\u00e1<\/p>\n\n\n\n<p>Web konference: <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.marketingfestival.cz\/\" target=\"_blank\">https:\/\/www.marketingfestival.cz\/<\/a><br>Hastag konference: <a rel=\"noreferrer noopener\" aria-label=\"#mktfest (opens in a new tab)\" href=\"https:\/\/twitter.com\/hashtag\/mktfest\" target=\"_blank\">#mktfest<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Czech Online Expo<\/h2>\n\n\n\n<p>Na<strong> Czech Online Expo <\/strong>(<em>a jeho p\u0159edch\u016fdc\u00edch<\/em>) jsme je\u0161t\u011b nebyli, tak\u017ee to letos byla na\u0161e prvn\u00ed n\u00e1v\u0161t\u011bva t\u00e9to akce a rovnou jsme vyslali 3 \u010dlenn\u00fd t\u00fdm. Ur\u010dit\u011b jedna z&nbsp;v\u00fdhod t\u00e9to akce je obrovsk\u00fd po\u010det p\u0159edn\u00e1\u0161ek, kter\u00e9 se odehraj\u00ed ve dvou dnech, ale z\u00e1rove\u0148 nev\u00fdhoda je tato &#8222;masovost&#8220; akce, kde bylo v\u00edce jak <strong>6&nbsp;000 \u00fa\u010dastn\u00edk\u016f.<\/strong><\/p>\n\n\n\n<p>Na\u0161e pozn\u00e1mky z&nbsp;t\u00e9to akce m\u016f\u017eete nal\u00e9zt na tomto <a href=\"https:\/\/visionslabs.io\/byli-jsme-poprve-na-czech-online-expo-2019-v-praze\/\">odkazu<\/a>. Hodnocen\u00ed t\u00e9to akce bude sp\u00ed\u0161e pozitivn\u00ed. Pokud se pod\u00edv\u00e1me \nna&nbsp;konferenci pohledem cena\/v\u00fdkon, tak je skv\u011bl\u00e9, jak se poda\u0159ilo \norganiz\u00e1tor\u016fm poskl\u00e1dat velmi kvalitn\u00ed \u201csestavu\u201d za&nbsp;takto n\u00edzkou cenu. \nJako v\u017edy ne v\u0161echny p\u0159edn\u00e1\u0161ky m\u011bly pro&nbsp;n\u00e1s n\u011bjakou p\u0159idanou hodnotu \nnebo pro&nbsp;n\u00e1s byly inspirativn\u00ed, ale minim\u00e1ln\u011b zhruba polovina p\u0159edn\u00e1\u0161ek \nst\u00e1la za&nbsp;to. <\/p>\n\n\n\n<p>Co se n\u00e1m moc nel\u00edbilo, byly prostory a prezenta\u010dn\u00ed za\u0159\u00edzen\u00ed. Samotn\u00fd  secesn\u00ed Pr\u016fmyslov\u00fd pal\u00e1c, je n\u00e1dhernou stavbou, ale pro po\u0159\u00e1d\u00e1n\u00ed akce byly jednotliv\u00e9 s\u00e1ly rozd\u011bleny pomoc\u00ed n\u00edzk\u00fdch \u201cst\u011bn\u201d, kter\u00e9 sice  \u201cpohledov\u011b\u201d odd\u011blily vystavovatele a jednotliv\u00e9 \u201cs\u00e1ly\u201d, ale nezajistily  zvukovou izolaci.<\/p>\n\n\n\n<p>Web konference: <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.czechonlineexpo.cz\/\" target=\"_blank\">https:\/\/www.czechonlineexpo.cz\/<\/a><br>Hastag konference: <a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/search?q=%23coe2019\" target=\"_blank\">#COE2019<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1v\u011br<\/h2>\n\n\n\n<p>Akc\u00ed, kter\u00e9 se t\u00fdkaj\u00ed \u010di dot\u00fdkaj\u00ed <strong>digit\u00e1ln\u00edho (<em>internetov\u00e9ho<\/em>) marketingu<\/strong> je cel\u00e1 \u0159ada a proto se sna\u017e\u00edme vyb\u00edrat &#8222;pouze&#8220; to nejlep\u0161\u00ed a to v\u00e1m ve form\u011b report\u016f &#8222;naserv\u00edrovat&#8220;. Samoz\u0159ejm\u011b, \u017ee z\u00edskan\u00e9 nov\u00e9 informace okam\u017eit\u011b vyu\u017e\u00edv\u00e1me v&nbsp;na\u0161ich \u0161kolen\u00edch &#8211; nej\u010dast\u011bji p\u0159\u00edmo ve \u0161kolen\u00ed <a href=\"https:\/\/digitalni-marketer.cz\/digitalni-marketing-dle-ecdl\/\">Digit\u00e1ln\u00ed marketing dle ECDL<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Letos prob\u011bhlo ji\u017e n\u011bkolik konferenc\u00ed a i kdy\u017e jsme o t\u011bchto konferenc\u00edch informovali na na\u0161em IT webu &#8211; VisionsLabs, tak jsme se rozhodli d\u00e1t i na tento web souhrn prvn\u00edch leto\u0161n\u00edch konferenc\u00ed. Konkr\u00e9tn\u011b Reshoper 2019, WordCamp Praha 2019, Marketing Festival 2019 a Czech Online Expo. Cel\u00fd p\u0159ehled konferenc\u00ed na tento rok najdete zde. Reshoper 2019&#8230;<\/p>\n","protected":false},"author":1,"featured_media":136,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[49,11],"tags":[55,31,32,3,29,52,53,54],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jak\u00e9 byly konference Reshoper, Marketing festival a Czech Online Expo? &#187; Digit\u00e1ln\u00ed market\u00e9r<\/title>\n<meta name=\"description\" content=\"P\u0159ipravili jsme stru\u010dn\u00fd p\u0159ehled uplinul\u00fdch konferenc\u00ed v roce 2019 s odkazy na jednotliv\u00e9 reporty z t\u011bchto konferenc\u00ed na t\u00e9ma digit\u00e1ln\u00ed marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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