{"id":96,"date":"2019-05-07T00:00:00","date_gmt":"2019-05-06T22:00:00","guid":{"rendered":"https:\/\/dm.visionslabs.io\/2019\/05\/07\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/"},"modified":"2021-08-25T12:02:52","modified_gmt":"2021-08-25T10:02:52","slug":"koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu","status":"publish","type":"post","link":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/","title":{"rendered":"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu?"},"content":{"rendered":"\n<p>Skoro na ka\u017ed\u00e9m kurzu \u010di \u0161kolen\u00ed padne ot\u00e1zka &#8211; &#8222;Koho sledovat v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu?&#8220;. Tento \u010dl\u00e1nek je tak takov\u00fdm shrnut\u00edm na\u0161\u00ed odpov\u011bdi, kter\u00e1 v\u011bt\u0161inou sm\u011b\u0159uje na odkazy na soci\u00e1ln\u00ed s\u00edt\u011b jednotliv\u00fdch firem \u010di osob.<\/p>\n\n\n\n<p>Aby se dalo v&nbsp;tomto \u010dl\u00e1nku l\u00e9pe orientovat, rozd\u011blili jsme ho dle jednotliv\u00fdch t\u00e9mat, pokud to bylo mo\u017en\u00e9. S&nbsp;t\u00edm, \u017ee nejd\u0159\u00edve za\u010d\u00edn\u00e1me s&nbsp;odkazy na <strong>Twitterov\u00e9<\/strong> \u00fa\u010dty, kter\u00e9 m\u016f\u017eete jednodu\u0161e sledovat a na konec jsme p\u0159idali p\u00e1r <strong>Facebookov\u00fdch<\/strong> skupin, kam se m\u016f\u017eete p\u0159ipojit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Koho sledovat v&nbsp;r\u00e1mci SEO<\/h2>\n\n\n\n<p>Na \u010desk\u00e9m Twitteru lze sledovat docela hodn\u011b \u00fa\u010dt\u016f, kter\u00e9 v\u00e1m mohou pom\u00e1hat udr\u017eovat va\u0161i informace o SEO &#8222;aktu\u00e1ln\u00ed&#8220;, tak\u017ee jsme vybrali jen p\u00e1r \u00fa\u010dt\u016f, kter\u00e9 n\u00e1m p\u0159ijdou neju\u017eite\u010dn\u011bj\u0161\u00ed.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/\" target=\"_blank\">https:\/\/twitter.com\/<\/a><a href=\"https:\/\/twitter.com\/seobrno\">seobrno<\/a> <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/PavelUngr\" target=\"_blank\">https:\/\/twitter.com\/PavelUngr<\/a> <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/SEOloger\" target=\"_blank\">https:\/\/twitter.com\/SEOloger<\/a><\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/filippodstavec\" target=\"_blank\">https:\/\/twitter.com\/filippodstavec<\/a> <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/hledani_seznam\" target=\"_blank\">https:\/\/twitter.com\/hledani_seznam<\/a> <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/neologyc\" target=\"_blank\">https:\/\/twitter.com\/neologyc<\/a> <\/li><li><a href=\"https:\/\/twitter.com\/googlewmc\">https:\/\/twitter.com\/googlewmc<\/a> [EN]<\/li><\/ul>\n\n\n\n<p>Jsou zde zastoupeni jak z&nbsp;<strong>Google,<\/strong> tak ze <strong>Seznamu<\/strong>, co\u017e n\u00e1s z&nbsp;hlediska <strong>SEO<\/strong>  v&nbsp;\u010cesk\u00e9 republice zaj\u00edm\u00e1 nejv\u00edce &#8211; sou\u010dasn\u011b zde m\u00e1me tak\u00e9 mnoho odborn\u00edk\u016f. Zde bych mo\u017en\u00e1 vyp\u00edchl Filipa <strong>Podstavce,<\/strong> jako autora skv\u011bl\u00e9ho n\u00e1stroje <a rel=\"noreferrer noopener\" aria-label=\"Marketing miner (opens in a new tab)\" href=\"https:\/\/www.marketingminer.com\" target=\"_blank\">Marketing miner<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Koho sledovat v&nbsp;r\u00e1mci PPC<\/h2>\n\n\n\n<p>S t\u00e9matem <strong>PPC<\/strong> tak\u00e9 nen\u00ed probl\u00e9m na \u010desk\u00e9m <strong>Twitter\u016f<\/strong>. M\u016f\u017eete zde sledovat osoby jak ze <strong>Seznamu<\/strong> (resp. <strong>SKliku<\/strong>), tak z&nbsp;<strong>Google<\/strong>. <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li> <a href=\"https:\/\/twitter.com\/robertstipek\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">https:\/\/twitter.com\/robertstipek<\/a> <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/marketakabat\" target=\"_blank\">https:\/\/twitter.com\/marketakabat<\/a>  <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/velechovsky\" target=\"_blank\">https:\/\/twitter.com\/velechovsky<\/a> (z&nbsp;SKlik) <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/vetrovka\" target=\"_blank\">https:\/\/twitter.com\/vetrovka<\/a> (Google tren\u00e9r) <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/janzdarsa\" target=\"_blank\">https:\/\/twitter.com\/janzdarsa<\/a> (Google) <\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Koho sledovat v&nbsp;r\u00e1mci e-mail marketingu?<\/h2>\n\n\n\n<p>U e-mail marketingu ji\u017e nast\u00e1v\u00e1 trochu &#8222;v\u011bt\u0161\u00ed&#8220; o\u0159\u00ed\u0161ek koho sledovat, ale najdou se minim\u00e1ln\u011b dv\u011b osobnosti, kter\u00e9 stoj\u00ed za to sledovat.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/twitter.com\/jakubcizmar\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">https:\/\/twitter.com\/jakubcizmar<\/a><\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/pavelpola\" target=\"_blank\">https:\/\/twitter.com\/pavelpola<\/a> <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/Mailchimp\" target=\"_blank\">https:\/\/twitter.com\/Mailchimp<\/a><\/li><\/ul>\n\n\n\n<p>Nakonec jsme je\u0161t\u011b p\u0159idali samotn\u00fd TW \u00fa\u010det od e-mail marketingov\u00e9ho n\u00e1stroje \u010d\u00edslo 1 &#8211; <strong>MailChimp<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Koho sledovat v&nbsp;r\u00e1mci dal\u0161\u00edch t\u00e9mat?<\/h2>\n\n\n\n<p>Nyn\u00ed p\u0159id\u00e1me trochu &#8222;mixu&#8220; dal\u0161\u00edch t\u00e9mat z&nbsp;<strong>digit\u00e1ln\u00edho marketingu<\/strong>, kde ji\u017e nesledujeme v\u00edce &#8222;podobn\u00fdch&#8220; \u00fa\u010dt\u016f, ale sp\u00ed\u0161e jednotlivce.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/Jan_Kvasnicka\" target=\"_blank\">https:\/\/twitter.com\/Jan_Kvasnicka<\/a> (UX) <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/MichalPastier\" target=\"_blank\">https:\/\/twitter.com\/MichalPastier<\/a> (Brand) <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/Shoptet\" target=\"_blank\">https:\/\/twitter.com\/Shoptet<\/a> (E-shopy) <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/machal\" target=\"_blank\">https:\/\/twitter.com\/machal<\/a> (Rychlost web\u016f) <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/spazef0rze\" target=\"_blank\">https:\/\/twitter.com\/spazef0rze<\/a> (Bezpe\u010dnost) <\/li><li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/twitter.com\/DolejsovaPetra\" target=\"_blank\">https:\/\/twitter.com\/DolejsovaPetra<\/a> (Pr\u00e1vo v&nbsp;marketingu) <\/li><\/ul>\n\n\n\n<p>Jde opravdu o r\u016fznorodou skupinu, kde si v\u017edy n\u011bco najdete, co je dobr\u00e9 v\u011bd\u011bt. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A co sledovat na Facebooku?<\/h2>\n\n\n\n<p>Abychom nezapomn\u011bli na nejv\u011bt\u0161\u00ed soci\u00e1ln\u00ed s\u00edt, dopl\u0148ujeme i seznam skupin, kde se bu\u010f \u0159e\u0161\u00ed jednotliv\u00e1, konkr\u00e9tn\u00ed, t\u00e9mata nebo se jedn\u00e1 o  &#8222;v\u00edce \u00fa\u010delov\u00e9&#8220; skupiny.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" aria-label=\"https:\/\/www.facebook.com\/groups\/seocz\/  (opens in a new tab)\" href=\"https:\/\/www.facebook.com\/groups\/seocz\/\" target=\"_blank\">https:\/\/www.facebook.com\/groups\/seocz\/ <\/a>(SEOloger)<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"https:\/\/www.facebook.com\/groups\/270517053153378\/  (opens in a new tab)\" href=\"https:\/\/www.facebook.com\/groups\/270517053153378\/\" target=\"_blank\">https:\/\/www.facebook.com\/groups\/270517053153378\/ <\/a> (PPC specialist\u00e9)<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"https:\/\/www.facebook.com\/groups\/754320924642516\/ (opens in a new tab)\" href=\"https:\/\/www.facebook.com\/groups\/754320924642516\/\" target=\"_blank\">https:\/\/www.facebook.com\/groups\/754320924642516\/<\/a> (Holky z&nbsp;marketingu)<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"https:\/\/www.facebook.com\/groups\/wordpress.diskuze\/ (opens in a new tab)\" href=\"https:\/\/www.facebook.com\/groups\/wordpress.diskuze\/\" target=\"_blank\">https:\/\/www.facebook.com\/groups\/wordpress.diskuze\/<\/a> (WordPress diskuze)<\/li><\/ul>\n\n\n\n<p>U Facebookov\u00e9 skupiny <strong>Holky z&nbsp;marketingu<\/strong> nem\u016f\u017eeme potvrdit jak\u00e9 informace zde p\u0159esn\u011b jsou, proto\u017ee zat\u00edm nem\u00e1me v&nbsp;t\u00fdmu d\u00edvku\/sle\u010dnu\/mladou pan\u00ed, kter\u00e1 by mohla b\u00fdt sou\u010d\u00e1st\u00ed t\u00e9to skupiny, ale \u010dasto jsme o t\u00e9to skupin\u011b sly\u0161eli. U <strong>WordPress<\/strong> skupiny by se mohlo zd\u00e1t, \u017ee se zde \u0159e\u0161\u00ed pouze nejpopul\u00e1rn\u011bj\u0161\u00ed CMS <strong>WordPress<\/strong>, ale \u010dasto se zde \u0159e\u0161\u00ed i ostatn\u00ed ot\u00e1zky v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu. <\/p>\n\n\n\n<p>I takov\u00e9 informace p\u0159ed\u00e1v\u00e1me na na\u0161em \u0161kolen\u00ed <strong><a href=\"https:\/\/digitalni-marketer.cz\/digitalni-marketing-dle-ecdl\/\">Digit\u00e1ln\u00ed marketing dle ECDL.<\/a><\/strong>  Douf\u00e1m, \u017ee brzy se uvid\u00edme \ud83d\ude42<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Skoro na ka\u017ed\u00e9m kurzu \u010di \u0161kolen\u00ed padne ot\u00e1zka &#8211; &#8222;Koho sledovat v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu?&#8220;. Tento \u010dl\u00e1nek je tak takov\u00fdm shrnut\u00edm na\u0161\u00ed odpov\u011bdi, kter\u00e1 v\u011bt\u0161inou sm\u011b\u0159uje na odkazy na soci\u00e1ln\u00ed s\u00edt\u011b jednotliv\u00fdch firem \u010di osob. Aby se dalo v&nbsp;tomto \u010dl\u00e1nku l\u00e9pe orientovat, rozd\u011blili jsme ho dle jednotliv\u00fdch t\u00e9mat, pokud to bylo mo\u017en\u00e9. S&nbsp;t\u00edm, \u017ee nejd\u0159\u00edve za\u010d\u00edn\u00e1me&#8230;<\/p>\n","protected":false},"author":1,"featured_media":135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11],"tags":[45,16,17,18,47,56,19],"class_list":["post-96","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-obecne-novinky","tag-e-mail-marketing","tag-facebook","tag-ppc","tag-seo","tag-socialni-site","tag-twitter","tag-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? &#187; Digit\u00e1ln\u00ed market\u00e9r<\/title>\n<meta name=\"description\" content=\"\u010cast\u00e1 ot\u00e1zka na na\u0161ich \u0161kolen\u00ed a kurzech digit\u00e1ln\u00edho marketingu - Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? Odpov\u011b\u010f v \u010dl\u00e1nku.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? &#187; Digit\u00e1ln\u00ed market\u00e9r\" \/>\n<meta property=\"og:description\" content=\"\u010cast\u00e1 ot\u00e1zka na na\u0161ich \u0161kolen\u00ed a kurzech digit\u00e1ln\u00edho marketingu - Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? Odpov\u011b\u010f v \u010dl\u00e1nku.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/\" \/>\n<meta property=\"og:site_name\" content=\"Digit\u00e1ln\u00ed market\u00e9r\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-06T22:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-25T10:02:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Leopold Podmol\u00edk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Leopold Podmol\u00edk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/\"},\"author\":{\"name\":\"Leopold Podmol\u00edk\",\"@id\":\"https:\/\/digitalni-marketer.cz\/#\/schema\/person\/457ed3ca2756ccb53a61e80ffb618e34\"},\"headline\":\"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu?\",\"datePublished\":\"2019-05-06T22:00:00+00:00\",\"dateModified\":\"2021-08-25T10:02:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/\"},\"wordCount\":639,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/#organization\"},\"image\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg\",\"keywords\":[\"E-mail marketing\",\"facebook\",\"ppc\",\"seo\",\"Soci\u00e1ln\u00ed s\u00edt\u011b\",\"Twitter\",\"wordpress\"],\"articleSection\":[\"Obecn\u00e9 novinky\"],\"inLanguage\":\"cs\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/\",\"url\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/\",\"name\":\"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? &#187; Digit\u00e1ln\u00ed market\u00e9r\",\"isPartOf\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg\",\"datePublished\":\"2019-05-06T22:00:00+00:00\",\"dateModified\":\"2021-08-25T10:02:52+00:00\",\"description\":\"\u010cast\u00e1 ot\u00e1zka na na\u0161ich \u0161kolen\u00ed a kurzech digit\u00e1ln\u00edho marketingu - Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? Odpov\u011b\u010f v \u010dl\u00e1nku.\",\"breadcrumb\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage\",\"url\":\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg\",\"contentUrl\":\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg\",\"width\":1200,\"height\":630,\"caption\":\"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Dom\u016f\",\"item\":\"https:\/\/digitalni-marketer.cz\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/digitalni-marketer.cz\/#website\",\"url\":\"https:\/\/digitalni-marketer.cz\/\",\"name\":\"Digit\u00e1ln\u00ed market\u00e9r\",\"description\":\"Kurzy a semin\u00e1\u0159e na t\u00e9ma Digit\u00e1ln\u00ed marketing\",\"publisher\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/digitalni-marketer.cz\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/digitalni-marketer.cz\/#organization\",\"name\":\"CENTRUM-VZD\u011aL\u00c1V\u00c1N\u00cd.CZ - Po\u010d\u00edta\u010dov\u00e1 slu\u017eba s.r.o.\",\"url\":\"https:\/\/digitalni-marketer.cz\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\/\/digitalni-marketer.cz\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/10\/Centrum-Vzdelavani-logo-barevne.svg\",\"contentUrl\":\"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/10\/Centrum-Vzdelavani-logo-barevne.svg\",\"width\":\"1024\",\"height\":\"1024\",\"caption\":\"CENTRUM-VZD\u011aL\u00c1V\u00c1N\u00cd.CZ - Po\u010d\u00edta\u010dov\u00e1 slu\u017eba s.r.o.\"},\"image\":{\"@id\":\"https:\/\/digitalni-marketer.cz\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/digitalni-marketer.cz\/#\/schema\/person\/457ed3ca2756ccb53a61e80ffb618e34\",\"name\":\"Leopold Podmol\u00edk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\/\/digitalni-marketer.cz\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0abff6e4d481e2d6d49ccae2d95ff2ba?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0abff6e4d481e2d6d49ccae2d95ff2ba?s=96&d=mm&r=g\",\"caption\":\"Leopold Podmol\u00edk\"},\"description\":\"Lektor, Tester ECDL a CTO Visionslabs\",\"sameAs\":[\"https:\/\/visionslabs.io\"],\"url\":\"https:\/\/digitalni-marketer.cz\/author\/vl-podmolik\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? &#187; Digit\u00e1ln\u00ed market\u00e9r","description":"\u010cast\u00e1 ot\u00e1zka na na\u0161ich \u0161kolen\u00ed a kurzech digit\u00e1ln\u00edho marketingu - Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? Odpov\u011b\u010f v \u010dl\u00e1nku.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/","og_locale":"cs_CZ","og_type":"article","og_title":"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? &#187; Digit\u00e1ln\u00ed market\u00e9r","og_description":"\u010cast\u00e1 ot\u00e1zka na na\u0161ich \u0161kolen\u00ed a kurzech digit\u00e1ln\u00edho marketingu - Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? Odpov\u011b\u010f v \u010dl\u00e1nku.","og_url":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/","og_site_name":"Digit\u00e1ln\u00ed market\u00e9r","article_published_time":"2019-05-06T22:00:00+00:00","article_modified_time":"2021-08-25T10:02:52+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg","type":"image\/jpeg"}],"author":"Leopold Podmol\u00edk","twitter_card":"summary_large_image","twitter_misc":{"Napsal(a)":"Leopold Podmol\u00edk","Odhadovan\u00e1 doba \u010dten\u00ed":"2 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#article","isPartOf":{"@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/"},"author":{"name":"Leopold Podmol\u00edk","@id":"https:\/\/digitalni-marketer.cz\/#\/schema\/person\/457ed3ca2756ccb53a61e80ffb618e34"},"headline":"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu?","datePublished":"2019-05-06T22:00:00+00:00","dateModified":"2021-08-25T10:02:52+00:00","mainEntityOfPage":{"@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/"},"wordCount":639,"commentCount":0,"publisher":{"@id":"https:\/\/digitalni-marketer.cz\/#organization"},"image":{"@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage"},"thumbnailUrl":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg","keywords":["E-mail marketing","facebook","ppc","seo","Soci\u00e1ln\u00ed s\u00edt\u011b","Twitter","wordpress"],"articleSection":["Obecn\u00e9 novinky"],"inLanguage":"cs"},{"@type":"WebPage","@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/","url":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/","name":"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? &#187; Digit\u00e1ln\u00ed market\u00e9r","isPartOf":{"@id":"https:\/\/digitalni-marketer.cz\/#website"},"primaryImageOfPage":{"@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage"},"image":{"@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage"},"thumbnailUrl":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg","datePublished":"2019-05-06T22:00:00+00:00","dateModified":"2021-08-25T10:02:52+00:00","description":"\u010cast\u00e1 ot\u00e1zka na na\u0161ich \u0161kolen\u00ed a kurzech digit\u00e1ln\u00edho marketingu - Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu? Odpov\u011b\u010f v \u010dl\u00e1nku.","breadcrumb":{"@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#primaryimage","url":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg","contentUrl":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg","width":1200,"height":630,"caption":"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v r\u00e1mci digit\u00e1ln\u00edho marketingu?"},{"@type":"BreadcrumbList","@id":"https:\/\/digitalni-marketer.cz\/koho-sledovat-na-socialnich-sitich-v-ramci-digitalniho-marketingu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Dom\u016f","item":"https:\/\/digitalni-marketer.cz\/"},{"@type":"ListItem","position":2,"name":"Koho sledovat na soci\u00e1ln\u00edch s\u00edt\u00edch v&nbsp;r\u00e1mci digit\u00e1ln\u00edho marketingu?"}]},{"@type":"WebSite","@id":"https:\/\/digitalni-marketer.cz\/#website","url":"https:\/\/digitalni-marketer.cz\/","name":"Digit\u00e1ln\u00ed market\u00e9r","description":"Kurzy a semin\u00e1\u0159e na t\u00e9ma Digit\u00e1ln\u00ed marketing","publisher":{"@id":"https:\/\/digitalni-marketer.cz\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/digitalni-marketer.cz\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/digitalni-marketer.cz\/#organization","name":"CENTRUM-VZD\u011aL\u00c1V\u00c1N\u00cd.CZ - Po\u010d\u00edta\u010dov\u00e1 slu\u017eba s.r.o.","url":"https:\/\/digitalni-marketer.cz\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/digitalni-marketer.cz\/#\/schema\/logo\/image\/","url":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/10\/Centrum-Vzdelavani-logo-barevne.svg","contentUrl":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/10\/Centrum-Vzdelavani-logo-barevne.svg","width":"1024","height":"1024","caption":"CENTRUM-VZD\u011aL\u00c1V\u00c1N\u00cd.CZ - Po\u010d\u00edta\u010dov\u00e1 slu\u017eba s.r.o."},"image":{"@id":"https:\/\/digitalni-marketer.cz\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/digitalni-marketer.cz\/#\/schema\/person\/457ed3ca2756ccb53a61e80ffb618e34","name":"Leopold Podmol\u00edk","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/digitalni-marketer.cz\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0abff6e4d481e2d6d49ccae2d95ff2ba?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0abff6e4d481e2d6d49ccae2d95ff2ba?s=96&d=mm&r=g","caption":"Leopold Podmol\u00edk"},"description":"Lektor, Tester ECDL a CTO Visionslabs","sameAs":["https:\/\/visionslabs.io"],"url":"https:\/\/digitalni-marketer.cz\/author\/vl-podmolik\/"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/digitalni-marketer.cz\/wp-content\/uploads\/sites\/4\/2021\/08\/Koho-sledovat-na-socia\u0301lni\u0301ch-si\u0301ti\u0301ch-v-ra\u0301mci-digita\u0301lni\u0301ho-marketingu.jpg","_links":{"self":[{"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/posts\/96"}],"collection":[{"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/comments?post=96"}],"version-history":[{"count":0,"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/posts\/96\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/media\/135"}],"wp:attachment":[{"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/media?parent=96"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/categories?post=96"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalni-marketer.cz\/wp-json\/wp\/v2\/tags?post=96"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}